‘And Then it was Gone’ Ethical Fashion Film by Claire Pepper

This lovely fashion film by London based photographer Claire Pepper looks at how we use natural resources, and their consumption and destruction. Featuring designers including People Tree, Made, Hattie Rickards and Henrietta Ludgate, all of the clothes used in the film are ethically sourced or vintage finds. Featuring new face Hana Hucinova at Elite London, and shot in an old Victorian school building in East London, ‘And Then it was Gone’ is a fresh, delicate, beautiful and original look at sustainable fashion and what lies behind it.

The film was premiered at the Good Fashion Show last Saturday, 18th Feb. 2012


and then it was gone from Claire Pepper on Vimeo.

Post to Twitter