If there is one thing it makes perfect sense to acquire second-hand, it’s kid’s clothes. Children grow so quickly that many clothes are hardly worn before they’re not needed anymore. A lot of us will have grown up with hand-me-downs (not me so much because I was the eldest), but certainly the trafficking of children’s wear, as one academic puts it, is a common part of provisioning as a mother. When there is no one to pass things on to there are many other ways to make sure kid’s clothes are reused. Increasingly, parents are choosing to make a bit of money by selling on their good quality children’s clothes and equally, saving money by buying second-hand.
Matilda & George in Winchester can help parents do just that. Julia, who runs the store on Stockbridge Road, can act as an agent for your nearly-new kid’s clothes and toys by selling them onto thrift savvy parents. Julia’s love of eBay and children’s clothes led to her running a weekly stall in the local church hall where she sold nearly-new children’s clothes. The weekly stall was so well received that at the beginning of this year she opened her shop, spurred on by the desire to see perfectly good clothing reused. I popped in to see what she had in store and was amazed by the choice! Matilda & George specialises in maternity and nursing wear, as well as baby and children’s clothes and accessories up to 8 years. Everything is organised according to age making it easy to find what you’re looking for. The shop was packed full of brands – Mini Boden, Ralph Lauren and Paul Smith Junior to name just some. Some items were brand new with tags, perfect for presents. They had a good selection of the ever-popular baby sleeping bags and lots of colourful coats to keep little ones warm and dry as winter creeps upon us.
When I popped in, Julia’s friend Lisa was busy doing the new window display. Lisa is responsible for the visual merchandising in the window and I caught her finishing off her ‘Back to School’ display, complete with shiny apples and school paraphernalia. All of the clothes in store look well cared for and are just as good as things you’d find elsewhere on the high street. In fact, Matilda & George offers more to the customer than chain stores ever could. Julia meets countless parents and you just have to look at the shop’s Facebook page to see that she is very much part of the local community. Customers are encouraged to browse and rummage through the stock, whilst children can play on the toy table. Everything about the store is child-friendly.
Matilda and George is open Tue: 14:00 – 16:00 and Wed – Sat: 10:00 – 16:00. Perhaps you have something similar in your local town? It could be well worthwhile finding out.