Retail Exhibition from Design for Ageing Project

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From June 2014 to November 2015 I was a Research Fellow on the ESRC-funded ‘Silver Shoppers’ project based at Winchester School of Art, University of Southampton. The project explored the grocery shopping practices of older consumers (65+) in the UK and China (you can read about my trip to China here). Next week, some of the key findings and design ideas are to be displayed in an exhibition as part of London Design Festival. The event runs from 22nd to 24th September at 22 Calvert Avenue London, and is free to enter.

As part of the project I conducted ethnographic research in three regions of the UK with 30 participants. Participants were asked to keep a diary for 6-weeks and complete weekly shopping inspection cards. In addition, myself and the team visited each participant 2-3 times for filmed observation (mobile ethnography) and interviews. Findings were presented to Sainsbury’s and are currently being written up for journal publications. The designs on display include innovative trolley concepts, smart shelves and interactive shopping assistants.

The project and exhibition is lead by Dr Yuanyuan Yin, Lecturer in Design Management. Check the webpage for more info.

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The Corner Shop – Felt Groceries by Lucy Sparrow

I met Lucy Sparrow in Southampton last month and was really interested to hear about her forthcoming shop opening in London. She’d been busy planning the launch of The Corner Shop for months, but this was a shop with a difference; all of the groceries were to be made from felt!!

As a textile artist, Lucy mainly works with felt and wool creating over-sized soft versions of existing objects and major art works. The Corner Shop is her latest project and has received wide-spread media attention, and for good reason, it’s brilliant! Felt fruit and veg, newspapers, tins of soup, packets of biscuits and pick-and-mix sweets are just some of the goods you’ll find there. You can buy items online made to order or by filling out an order form in the ‘store’. Open until the end of the month, you can visit this cute corner shop in Bethnal Green at 19 Wellington Row E2 7BB. It will then be moved to Brighton in October 2014.

You can find Lucy at: sewyoursoul.co.uk/

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