Livia Firth, eco-fashion pioneer and wife of Colin Firth, has started the ‘Green Carpet Challenge 2011’. Basically the idea is that whenever Livia has a red carpet event to attend with Colin, she will only wear ethical outfits. It’s a fantastic idea as it proves that ethical fashion can be just as glamorous and special as mainstream fashion. For the premiere of ‘The King’s Speech’ Livia wore a Junky Styling creation, a stylish black tailored dress up-cycled from one of Colin’s old suits! She will be wearing a Tussah silk Prophetik gown to the Golden Globes designed by Jeff Garner, but we will have to wait until Sunday to see what it looks like. It’s well worth following Livia’s vogue blog http://www.vogue.co.uk/blogs/livia-firth/default.aspx.
Talking of challenges, I have set myself the goal of not buying any brand new clothes this year, unless completely necessary. This will mean making use of what I have, and scouring the charity shops (which is great fun anyway). Time will tell as to how I define ‘necessary’!
If I do need to buy anything, Eco-Age the Chiswick store founded by Livia Firth, Orsola de Castro, Lucy Siegle and Jocelyn Whipple will no doubt relieve any feelings of guilt.